35 North was a unique project to work on because it allowed me to have complete control over the photography style and composition of the package. The client provided a logo and branding guidelines but the rest of the design elements, photography (both ground & drone) and layout, were all my own.
Because this was a 3-building office campus and somewhat lacking visually, I took a more artistic approach with my photography. I played off of the landscaping and modern branding that had just been installed on the exteriors of the building and this carried over well into the brochure layout, providing more visual interest within the design.